All Thought Leadership articles – Page 7
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Thought LeadershipThe importance of new markets to the future of OTT
A fundamental step is to think of how content workflows are sourced, managed, localised, secured and delivered, writes Axinom CCO Stefanie Schuster.
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Thought LeadershipThe greatest era yet for the video industry?
The insatiable appetite for video means there has quite simply never been a better time to be in the video industry, says Accedo head of marketing, solutions and innovation Luke Gaydon.
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Thought Leadership5G enabled low latency video transport
Faster distribution of high-quality video over IP is possible thanks to 5G innovation, writes Zixi SVP marketing and alliances John Wastcoat.
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Thought LeadershipReal-time engagement is a game-changer for all industries
In this new era of communications, customers and users want deeper, more interactive and collaborative experiences, as well as reliable, high-quality voice and video, says Agora.io chief operating officer Reggie Yativ.
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Thought LeadershipRemote video production holds the key to meeting video demand
Cloud-based service delivery could enable a remote video production service capable of efficiently producing high-volume, high-quality live and on-demand video content with fast turnarounds, says Epiphan Video CEO Mike Sandler.
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Thought LeadershipShedding light on transformative technology
Cloud-based video workflows are enabling broadcasters and content developers to simultaneously distribute content to unlimited outlets, says Make.TV CEO and co-founder Andreas Jacobi.
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Thought LeadershipDeep connection across the media content chain
Tapping into many elements of the broadcast sector is key to quality content experience, says Comcast Technology Solutions VP of international sales Kevin Bolah.
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Thought LeadershipDriving innovation in server-side ad insertion
Achieving scale and data security with SSAI will be high on the agenda for leading broadcasters, writes Yospace Founder & CTO David Springall.
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Thought LeadershipThe push for new security and performance standards
Modern SaaS solutions are essential for an interconnected content supply chain, writes Signiant CMO Jon Finegold.
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Thought LeadershipDriving next level production efficiency
Remote production in the cloud is the next step for broadcast coverage, writes Haivision EVP & CMO Peter Maag.
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Thought LeadershipThe relationship between insight and advertising
Data insight is the key tool for delivering addressable advertising, writes Synamedia product manager Adam Davies.
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Thought LeadershipContent supply chains and the cloud
An efficient media supply chain remains a top priority for content owners that want to remain competitive, says Ooyala director of global product marketing Bea Alonso.
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Thought LeadershipDisrupting the sports production process
Sports fans are particularly demanding, and rights holders and production companies are under ever-increasing pressure to produce more content, says Tedial vice president products Jérôme Wauthoz.
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Thought LeadershipSports broadcasting in the age of Twitch
Active viewers want to be a part of the show they care about, says Kiswe Mobile chief technology officer Francis Zane.
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Thought LeadershipShining a light on those behind the cameras
It’s not just the wellbeing of those on-screen that is being neglected; we need to face up to the uncomfortable truth for those toiling behind the scenes, says CEO of the Film & Television Charity Alex Pumfrey.
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Thought LeadershipUser experience: The 80-20 principle
For designers, the priority should be giving an experience that meets users’ experience and needs ahead of ‘special attractions’, writes Ostmodern’s CEO and co-founder Tom Williams.
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Thought LeadershipOld rivals become new frenemies
Rival broadcasters are forming new alliances as they look to compete with streaming services.
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Thought LeadershipUsing the cloud to build data-driven broadcasters
As digital content consumption grows, for the first time broadcasters have a direct customer relationship with the viewer with “real-time” insight into the user experience, writes Yeming Wang.
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Thought LeadershipNext Generation Audio: Getting audiences closer to the action
Recent developments in TV technology only offer more of the same, whilst Next Generation Audio offers completely new opportunities and a chance to address one of the most frequent causes of complaint made to broadcasters, writes Rupert Brun.
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Thought LeadershipIs content still King for the Gen Z audience?
With SVOD set to be the biggest media story of 2019, Brave Bison CEO and IBC Content Steering Group chair Claire Hungate asks if linear broadcasters have overlooked innovation and ignored their audiences.
