All Audiences and Advertising articles – Page 5
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NewsIBC extends deadline for Technical Paper submissions
IBC has extended the deadline for submissions for Technical Papers for IBC2020 to 10 February 2020.
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Industry TrendsSuper Bowl LIV ratings mount comeback for NFL ahead of rights negotiations
Super Bowl 2020 saw a slight increase in viewing figures for the American Football showpiece for the first time in four years – good news for the NFL ahead of another round of rights negotiations writes Ross Biddiscombe
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Industry TrendsOTT: The future is in the eye of the consumer
In part one of a two-part series, Alana Foster looks at the OTT marketplace. With growing competition among services, will success be driven by content or technology?
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NewsBBC postpones changes to red button
The BBC has responded to a petition urging the broadcaster by delaying the switch-off of its red button text services a day before it was planned to be phased out.
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NewsITV names Endemol’s Lisa Perrin new MD
Endemol internal memo reveals James Townley and Sarah Sedazzari will take on Perrin’s responsibilities at the company’s Creative Networks division.
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NewsPetition launched to save BBC red button
Protesters have handed a petition to the UK government and the BBC over the latter’s plans to switch off Red Button services in the coming weeks.
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NewsYouTube to live stream Activision Blizzard esports tournaments
Google Cloud and YouTube have signed an exclusive multi-year streaming deal with games publisher Activision Blizzard to enter a “new era of gaming experiences.”
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NewsTikTok adds Verizon veteran to head EMEA business
Verizon Media VP EMEA and Latam Stuart Flint is set to join growing social media platform TikTok in an unspecified role.
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Industry TrendsNiche broadcasting: Celtic language collaboration
Collaboration between Celtic broadcasters combined with a slew of new funding pots has led to a new wave of high-quality indigenous language content with international ambition. Ann-Marie Corvin Reports.
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Thought LeadershipCES 2020: Goldmines or Gimmicks?
Futurist Amelia Kallman reports from CES 2020 on the good, the bad, and the strange.
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NewsBarb updates multiscreen viewing reporting
UK TV audience measurement firm Barb has begun reporting figures for programme reach and time spent viewing across multiple screens.
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WebinarBroadcaster VOD: Delivering the next generation of catch-up viewing
Join IBC365 on demand to learn how broadcasters with limited budgets build platforms to compete with the global players.
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NewsChina dominates global esports consumption
Nordic countries top Europe and Western markets with one in four internet users choosing esports games over other media, according to research from Ampere Analysis.
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NewsVR market saw 5% growth in 2019 as consumers shift to next gen devices
The virtual reality headset market saw 5% growth in 2019, despite a slowing of sales according to research from Futuresource Consulting.
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NewsFrance hits Google with $167M fine for online advertising breach
The French competition watchdog has fined Google $167 million for abusing its power over the treatment of advertisers and its “opaque” business practices.
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Industry TrendsTop 10: Consume
As the year draws to a close, we take a look at some of the most popular news and industry trend articles in our Consume category.
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Industry TrendsUpgrading the user experience as OTT competition intensifies
Delivering more personalised viewing experiences and reducing content discovery times are among the challenges currently being addressed by UI/UX developers, writes David Davies.
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NewsUK TV licence fee could be overhauled under Boris Johnson
The UK government is looking at decriminalising the non-payment of TV licences, a move which would potentially hit BBC funding hard.
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NewsHulu trials ad insertion for binge viewers
Streaming video platform Hulu has begun to test run commercials targeted at viewers who binge-watching series, inserting ad breaks into the service.
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NewsDisney+ subscribers report accounts have been hacked
Hackers have stolen thousands of Disney+ subscribers accounts to sell on the dark web, according to reports, with users remaining without answers.
