All Thought Leadership articles – Page 13
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Thought LeadershipThe next century of SMPTE
As SMPTE embarks on its second century, it continues to address the evolution of the media business through standards work and collaboration with other industry organisations, writes Barbara Lange.
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Thought LeadershipIABM Index shows industry in flux
Should broadcasters continue to invest in linear, or focus instead on online? By Lorenzo Zanni.
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Thought LeadershipThe potential of object-based audio for broadcasters
Object-based audio allows for greater personalisation of content but the underlying technology needs to be open to allow for interoperability, writes Roger Miles.
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Thought LeadershipWhy immersive tech need artificial intelligence
The combination of virtual reality and artificial intelligence will be “mind blowing and profitable,” according to Lorenzo Zanni and Stan Moote.
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Thought LeadershipWelcome to the future of media: The IBC Startup Forum
The changing media landscape inspires innovative startups. When paired with media investors they can define the future of the industry, writes Antti Rantanen.
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Thought LeadershipIs UHD TV on the rise or stalling?
Overcoming a fragmented technology eco-system will be key to widescale take up of advanced formats such as UHD, writes Dr. Hans Hoffmann, EBU.
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Thought LeadershipFour ways AI will change online video as we know it
AI has the power to increase video accessibility, improve search safety and efficiency and package content intelligently says Pete Mastin, IBM Watson Media Product Marketing and Strategy, IBM.
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Thought LeadershipOTT: What are the barriers to adoption?
Launching an OTT service used to be a complicated technology project. Now, the challenges relate to understanding and communicating with audiences, writes Bill Scott.
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Thought LeadershipThe IP Showcase: Back by popular demand
Real world IP deployments and an interoperability demonstration supported by some 50 vendors will be key elements of the IP Showcase at IBC2017, says Matthew Goldman.
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Thought LeadershipOTT: What the world can learn from SeeSo’s failure
Consumers now dictate how, when and where to interact with video writes Kathleen Barrett, General Manager, Vimeo OTT.
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Thought LeadershipThe rise of the niche SVOD service and the role of the cloud
The OTT video industry combines diverse, informative and entertaining content with intuitive and modern user interfaces writes Dan Finch, Chief Commercial Officer, Simplestream.
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Thought LeadershipOne size no longer fits all in OTT delivery and monetisation
There remain key OTT opportunities for content providers writes Fredrik Andersson, SVP Business Development and Co-founder, Accedo
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Thought LeadershipMissing link between traditional broadcast and OTT success
IBC365 Q&A with Magine EVP Global Business Development Olaf Kroll: Magine enables partners to build live and VOD OTT businesses.
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Thought LeadershipTowards the democratisation of video content delivery
Over recent years we’ve witnessed the rapid growth of network connectivity writes WeTek CEO Hugo Condesa.
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Thought LeadershipAI, interfaces and security dominate IBC technical papers
Artificial intelligence apps, media interfaces and cyber security were among the most popular topics covered in the technical papers submitted to IBC, writes Dr Nick Lodge.
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Thought LeadershipThe five core drivers for a successful OTT business
Keeping up with the latest digital trends is essential for OTT service providers writes Chris Wagner, EVP, NeuLion.
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Thought LeadershipWhat can TV learn from the online innovators?
Over the last few years, the digital video landscape has changed beyond recognition, writes Tom Toumazis MBE.
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Thought LeadershipThe prospects for addressable TV ads in Europe
While addressability for on-demand and OTT might be well established delivering the same for linear TV is challenging, writes Karin Bergvall.
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Thought LeadershipUnification of content for OTT and pay TV subscription markets
IBC365 Q&A with Metrological CEO Jeroen Ghijsen: making it possible to integrate premium OTT services into a unified user experience.
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Thought LeadershipDefining broadcast in the age of IT
With the broadcast and media industry undergoing such rapid and continual change, new definitions are required, writes John Ive.
















